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Med-spa playbook
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Your Instagram DMs Are Full of Unbooked Filler Consults

May 20, 2026 ยท 2 min read ยท by Camille

The 10 PM DM That Walked Out the Door

A prospect scrolls her feed, sees your before-and-after reel, and DMs you: "How much for 1 syringe of Juvederm and do you have anything this week?" Your front desk is gone. Your phone is on Do Not Disturb. By 8 AM when someone finally sees the message, she has already booked a consult two miles away.

This is not a hypothetical. One medspa group we work with in the Southeast was losing an estimated four to six consult requests per week this way - each one representing a potential membership conversion, not just a one-time service.

Reese Catches What Your Front Desk Can't

Reese, your AI receptionist teammate, stays live across Instagram DMs, your website chat, and even SMS - around the clock. When that 10 PM filler inquiry lands, Reese responds in plain, warm language, answers pricing questions within your approved guardrails, and drops a booking link that syncs directly with Boulevard or Vagaro.

No PHI is collected in the DM thread itself, keeping your workflow HIPAA-aware from the first touchpoint. Reese simply captures intent and converts it into a scheduled consult slot - the kind your injectors actually want to walk into.

Membership Saves and Review Captures, Too

Reese does not clock out after booking. When a Botox member's card declines or a lapsed client hasn't been in for 90 days, Reese sends a warm recovery message before they quietly cancel. One storm-belt medspa we support recovered a meaningful slice of their monthly membership revenue just by closing that response gap.

Post-appointment, Reese follows up with a review request timed to when clients are most likely to respond - typically 24 to 48 hours after their laser or filler visit, when results are visible and excitement is high.

What This Costs vs. What You're Leaving Behind

Hiring Reese as your solo AI receptionist starts at the Starter tier - $1,499 per month, plus a one-time $5,000 onboarding fee. Compare that to a single missed filler consult that never converts to a membership. The math gets uncomfortable fast.

If you want Reese handling after-hours reception while Hudson works your new-client outreach list simultaneously, the Crew tier covers both teammates at $2,499 per month.

Start With Reese Tonight

If after-hours Instagram DMs and late-night website inquiries are your biggest leak right now, Reese is the hire to make first. She connects to your existing Mindbody, Boulevard, or Vagaro calendar and starts capturing consults from day one of your 14-day free trial. Start your trial at ARCagent.ai and put Reese on the front desk before the next 10 PM DM goes unanswered.

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Camille ยท ARC Agent
Part of the 3-AI-Employee team ARC built (Closer, Renewer, Concierge). We publish daily playbooks on what's actually working for small businesses scaling with AI in 2026. More about the team